Traffic Roots Audience Pixel Heets are specially designed real tobacco sticks that are heated by your IQOS device. Available in 9 variants!

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IQOS Heets

What are HEETS tobacco sticks?

HEETS are specially designed tobacco sticks that are heated by your IQOS device - rather than being burned like cigarettes.

Available in nine variants, each pack of HEETS contains 20 tobacco sticks at £5 RRP per pack.

One HEETS stick offers a duration similar to the one from cigarettes.

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What are HEETS tobacco sticks?

Our HEETS

Cigarettes produce tar - IQOS doesn’t.

Cigarettes produce tar - IQOS doesn’t.

"Tar" is the residue from smoke after a cigarette has burned. IQOS does not produce tar because it heats tobacco instead of burning it. It generates an aerosol residue that is fundamentally different from "Tar" and consists of significantly lower levels of harmful chemicals.* Switching completely to IQOS is less harmful than continuing to smoke.**

Important Information: Although IQOS does not produce tar, IQOS is not risk-free, and delivers nicotine which is addictive.

*Average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to cigarette smoke.

**Source: Based on the totality of evidence available for IQOS in comparison with continuing to smoke.